Silver Dollar City | Website

Silver Dollar City is a theme park in the state of Missouri located between Branson and Branson West. Owned by Herschend Family Entertainment, Silver Dollar City encompasses the Amusement Theme Park, the nearby White Water Water Park, the Showboat Branson Belle and Wilderness Campgrounds. The organization engaged three squared for a responsive re-design initiative related to re-envisioning the multi-properties online experiences. The main focus was to ensure a seamless, dynamic mobile experience, clean-up of the sites overall look & feel to offer a more streamlined visual appeal and development of a new navigation structure that would ensure ease-of-use with online purchases.


Key Components

Content Strategy
Creative Strategy
IA / Wireframes
User Experience Design
Visual / Responsive Design